Bring Smiles to Seniors at Our House Assisted Living for Valentine’s Day

Robert Markowitz, owner/operator at Cleveland Magic and Balloons, is part of a national campaign called “Adopt a Grandparent.”

“Our goal is to bring joy to seniors in assisted-living facilities,” says Robert. “These seniors don’t all have families to visit them, and some have families that live too far to visit.”

Robert has been a part of the movement for the last 12 months.

Last year, cheerful 28” tall figures (known as Balloon Buddies) were delivered to his elderly friends at the Belvedere of Westlake and also to Bloom Assisted Living in Lakewood. One went to each resident, to brighten up their day a bit and bring joy.

An activity director told Robert that one of the residents liked “Buddy” so much that she took the balloon with her to her doctor appointment! They are just the right size for hugging and holding and has been very therapeutic for the residents and staff.

The balloon campaign has become a success through community sponsorship and Robert is now working with Our House Assisted Living in Westlake.

“It’s about lifting people up, it’s about sending love,” he says. “When I first heard about this national campaign, I knew I had to be a part of it.”

“It’s a way to go beyond being a business, and to serve people in the community. It gives the community an opportunity to contribute, and that’s a win-win situation for the community and for the seniors.”

“If you are like me,” says Robert, “you are always wondering what you can do to help others.”

To sponsor a balloon buddy visit ClevelandMagicAndBalloons.com and click on the Adopt a Grandparent tab.

Corporate sponsors can call or text Robert for a custom sized sponsorship.

If you are looking to be the light in someone else’s world please consider sponsoring a balloon buddy. Contact Robert with any questions. 216-440-0511.